About Y& Strategy
Y& Strategy is a global consultancy working with mission-driven teams to design strategy that’s actionable, adaptive, and grounded in the realities of your people, purpose, and capacity.
Since our founding, we’ve partnered with organizations across the world as they pioneer innovations for social impact. Today, we help organizations find clarity, alignment, and new pathways to growth — through sustainable strategy that drives impact.
Our Clients Grow In
Achieved Monthly
With Clients
Year-Over-Year Growth
What We Do
How We Work
Our clients don’t need more theory. They need a clear way forward — one that respects their mission and moves their organization toward it with intention. What sets us apart isn’t just what we build — it’s how we build it.
We bring experience across business strategy, growth and customer insight, organizational design, and marketing, but we don’t believe in silos. We approach every engagement with a cross-functional lens because your strategy doesn’t live in just one department — it lives across your people, your processes, and your purpose.
Our Perspective
Strategy isn’t just about planning — it’s about people, clarity, and momentum. Too often, strategy gets treated like a static document or a corporate performance metric. At Y& Strategy, we see it differently.
Strategy is how your team understands what matters.
It’s how your people align with your purpose.
It’s how you make real choices when resources are limited.
And it's how you lead your organization — every day, not just every year.
We bring a cross-functional lens, an ear for what’s not being said, and a commitment to uncovering the actual path forward, not just the ideal one.
Our Expertise
Strategy Innovation, for us, is about bringing the heartbeat of your organization to life. That’s why our work spans across six integrated focus areas — each designed to bring Strategy Innovation into the parts of your business where alignment, clarity, and change matter most.
-
Portfolio development, competitive analysis, goal setting, and vision development for long-term growth vision.
-
Market, Opportunity, Profitability, Business Model analysis for medium-term growth vision.
-
Design and implementation of strategy, goals, resources, and capacity planning.
-
Brand Identity, Brand Differentiation, Positioning, and Storytelling.
-
Go-to-Market and growth, market expansion, segmentation strategies.
-
Leadership, culture, and team development.
Introducing our signature methodology, Heartline Strategy™.
Client Work
Our consultants have worked with leading global brands and nonprofits across sectors and industries to deliver strategic solutions that create a lasting impact.
